Instagram has even taken over the hotel industry

Following on from our last blog; Spain’s first ‘Twitter-themed’ hotel has become a hit with tourists.

A new hotel in Sydney, inspired by photo sharing website Instagram has opened its doors.

The unique boutique 1888 Hotel in Sydney, Australia has been designed with Instagram users in mind, meaning that every angle, every detail and every element of the hotel has been curated to be worthy of an Instagram photograph.

The hotel, who says of the property that ‘every level has a view’, even encourages guests to take photographs of the furniture, rooms and views and post them on Instagram.

A giant digital photo frame hangs in the reception area with a revolving digital mural of Instagram images, and a ‘selfie’ space to snap a photo of yourself as you check in – the best are displayed on the hotel’s walls for others to see.

Paul Fischman, the chief executive officer of Hotel Company 8Hotels, told Mashable, the social media news website, that the hotel caters to today’s modern traveler.

‘There has always been a strong, intrinsic link between travel and photography. But the advent of social media and Instagram has made photo-sharing an even bigger part of the traveler’s experience.

‘People not only want to visit and stay in beautiful places, they also want to capture and share it with their friends and networks as it happens.’

 

Do you agree? Is this Social media gone too far?

Spain’s first ‘Twitter-themed’ hotel has become a hit with tourists.

The beach hotel in Majorca is not only in a great location but also encouraging guests to interact with staff and each other using Twitter as part of a virtual hotel community.

Visitors can log onto their own Twitter accounts using the hotel’s Wi-Fi and interact with other the guests using the hash tag #SocialWave.

The hotel’s Twitter page (@SolWaveHouse ) also allows them to keep posted any new visitors who have checked in, in case there is someone they would like to connect with.

What are your opinions on this Twitter frenzy hotel? Social media gone too far?